Search Engine Optimization (SEO)
Increase your Online Visibility through Search Engine Optimization
Internet is undoubtedly the biggest
contemporary way to gather information.
SEO in fact, is the cheapest and the most effective way
to promote ones product or service on a global scale. There are many
ways to do the internet marketing but no spamming it is the worst and
unauthentic means. We always believe that opt-in lists or the
permission to use the email for sending promotional data is the best
way contact prospective customers.
If you are looking for SEO or Internet Marketing services please call now to : +88 01817 251582
The job of any good SEO
organization is to make sure that your link appears among the top
thirty in the search engine pages. This is where our role comes in. We
give you the best SEO, so as to keep you on the top.
Our effectual SEO campaign can boost your website to the top of the
'organic' or 'natural' search results on Google, MSN and Yahoo. Our web
based marketing services also allow you to analyze statistics instantly
and hence save a lot of your time that otherwise went into
post-marketing research and analysis.
Our Search Engine Optimisation process consists of the following:
- Site analysis
- Keyword Research
- Website Pages Optimisation
- Competitor Research
- Website Redesigning
- Copy Writing
- Search Engine Submission
- Link Building
- Directory Submission
- Social networking
- Monitoring and feedback
A Professional search engine optimisation
company like Extreme plays an important role in any marketing plan,
devised for online marketing. Online marketing is a key factor in
gaining customers and profits for business ventures these days. It is
no longer relevant to just create website and expect it bring you
revenue and profits.
SEO can provide higher rankings, greater brand visibility and
more visitors to the site. Hiring professional help for SEO processes
can prove advantageous for a business.
Process
Every client has different needs when it comes to Search
Engine Marketing but many of the steps are very similar.
We follow fixed processes and add tailored steps to ensure maximum
website exposure on the Internet.
Our Search Engine Optimisation Methodology comprises of
following steps:
Step 1 : Deciding Outcome – Initial
Consultation
Identifying your campaign outcome is the first step in the
process. We will guide you in the right direction once we have
understood your Internet Marketing goal.
- We identify your requirements and understand major areas of
your business to improve areas of your website which will enable us to
guide you in the right direction
- Understanding website structure, navigation and content
requirement.
- Researching and analysing the current status of your
website on various search engines.
Step 2 : Keyword research and target
list preparation
Finding the right keywords determines the success of any
search engine marketing campaign. With all the information gathered in
the previous steps and some advanced software tools we outline the list
of targeted keywords, and agreed on a mutual basis.
Step 3 : Competition Analysis
Based on the above information, we will perform a competitor
analysis to find out what their strategies are and how they run their
campaigns. This will enable us to find out:
- What your competitors are doing
- Fine tune our keyword list and finalise our strategy
Step 4 : Website Optimisation and
Content Improvement
It is time to utilise all the knowledge about your business
and your current website structure and start utilising them within the
web page.
- Applying the proposed web site structure in terms of links
and dynamics of better search engine indexing
- Creating meta tags to implement your keyword list(Title,
Keyword, description) after identifying target keywords for every page
on your website
- HTML code optimisation which includes adding headings,
image alt tags and proper hyperlinks
- HTML code clean up and optimisation to improve keyword
density
- Editing and copy writing the content to make on page
relevancy in terms of targeted keywords.
Step 5 : Submission to Search Engines
This is the time to submit your website. We submit your
website to different search engines with focus on the most popular
search engines. We will submit your website to 150+ search engines to
give you total coverage. We take extra care while submitting to search
engines so that you achieve maximum result.
Step 6 : Directory Submissions
We will carry out targeted submissions to relevant directories
from our growing list of 2500+ directories. This will give your website
unfair advantage over your competition.
Step 7 : Link Building Campaign
Our team of experts will conduct extensive research on the
Internet to find relevant affinity websites.
- We contact them on one on one basis and establish a dialogue
- We will provide you with link progress and reports to keep
you up to date
- Guaranteed reciprocal links to your website
Step 8 : Rank Reporting, Monitoring and
Optimising
At this point, your ranking is already going up and you should
start to see some real improvement in traffic. Usually it takes around
3 months to see the full benefit of this process. We will send you
regular reports and keep you updated on progress of your campaign. We
will also upload all reports on our Campaign management website so you
can refer to them at any time and check on the progress.
We will also constantly monitor your website and traffic
patterns the duration of contract and constantly optimising your
website in order to keep your search engine ranking higher. We provide
detailed traffic reports which include page views, visits by day and
most visited pages. All our packages include customised reporting and
analysis.
Reporting
Our reports are intended to give you a thorough and proper
understanding about the present state of your website and what is
required for a well deserved entry into the very elite club of top ten
positions on the search engine.
We provide many reports along the way to engage the client in
the website optimisation process. Some of the reports are:
- Optimisation Report
- Competitive Analysis report
- Keyword Analysis Report
- Baseline Search Engine Position Report
- Web Content Analysis Report
- Monthly Search Engine Position Progress Report
- Monthly Progress Report
- Monthly Traffic Analysis Report
- Traffic Conversion and PPC Spend Report